Insights

Career positioning is the process of defining where you fit, what you offer, and how your experience should be understood by the market. It clarifies four things before you begin writing a resume or updating LinkedIn: Resume writing communicates that strategy. Career positioning creates it. This distinction matters because many experienced professionals do not have […]

A lot of market access resumes sound like the person was near the strategy, not shaping it. The experience is there. The scope is there. The cross-functional exposure is there. But the resume reads like a list of responsibilities: “Supported payer strategy.”“Partnered with cross-functional teams.”“Managed payer marketing materials.”“Led access planning.”“Collaborated with HEOR, medical, marketing, and […]